Since we started training English teachers back in 2019, one thing hasn’t changed: online TEFL/TESOL certification is a crowded, high-stakes market, and competitor attacks in the TEFL industry are more common than most people realize.
Over the years we’ve dealt with our share of it: reviews that don’t reflect any real experience with our course, sudden and unexplained SEO attacks on our site, and misinformation about our accreditation status circulating in forums and blog comments. The TEFL Academy (TTA) has been the most aggressive, though not the only source. This isn’t unique to us; most established providers in this space, if they’re honest, could tell a similar story.
We’ve traditionally responded to each incident as it came up: a comment here, a clarification there. But piecemeal rebuttals get lost. So we’ve laid out the full picture, including names, dates, screenshots, and a complete timeline, in one place: our Transparency Report.
We’re not linking to it to relitigate old disputes. We’re linking to it because we think transparency is the best long-term defense against misinformation, and because we’d rather our 50,000+ graduates, our accreditation with ACTEFLC, and eight consecutive Teachers’ Choice Awards speak for themselves, backed by a public record anyone can check.
If you’re researching TEFL/TESOL providers and come across a review or claim about us that seems off, we’d encourage the same standard we’d apply to any provider: check who’s writing it, whether they have an undisclosed commercial relationship with a competitor, and whether the claim holds up against a paper trail.
Competitor Attacks in the TEFL Industry: Here’s What Actually Happened
We’ve laid out the full timeline, the screenshots, and the paper trail behind the claims made by The TEFL Academy’s brand ambassadors, including who was making them, and what they weren’t disclosing.
Read the Transparency Report →


